Retail Georg Jensen Home / Retail / Georg Jensen Georg Jensen protect its design stores with security fog One of Denmark’s best-known design brands has used fog cannons to secure their flagship stores on Strøget in Copenhagen and Aarhus, as well as the group’s administration and production. In 1904, the Danish silversmith Georg Arthur Jensen opened a silversmithy in Copenhagen. It quickly became such a great success that just eight years later he opened a store in Copenhagen and a little later one in Berlin. Over the years, it has become a number of beautiful, international design stores in big cities in many parts of the world, where you can experience the unique, Danish silver craftsmanship in a timeless, aesthetic design. Georg Jensen’s largest flagship store is located in Copenhagen with an address on Amagertorv in the central part of Strøget. Today, it appears as a larger room with fine daylight, which presents the shop’s unique handicrafts in the best possible way. Claims from insurance company and business Together with a security consultant, the sales manager at the security company reviewed Georg Jensen’s locations and found the optimal solutions, where they emphasized the level of security, the design of the stylish business and the costs of the security. In this way, they met the requirements of both the customer and the customer’s insurance company and did a piece of professional work that they were proud of. The hidden security solution required a close dialogue between the store’s architects and the alarm installer to find the most optimal solution in the relation between aesthetics and security. The sales manager at the security company thinks it has been an exciting and challenging task to be involved due to the high requirements for both the level of security and the store’s final visual appearance. Georg Jensen also previously had PROTECT™ fog cannons in its stores. So one of the requests from the person responsible for the group’s security was that the beautiful, new premises on Strøget were not marred by roller shutters and visible fog cannons. The insurance consultant knows the wishes and also had the solution for it: – In general, we require fog security in goldsmiths’ shops, watchmakers, fur shops and similar shops in the high risk groups, because security fog is a good supplement to the other anti-theft protection. Even if they have armored glass and roller grilles. We make high demands on these stores, as their goods are particularly “thief-friendly'” and far too easy for thieves to sell. Hidden fog cannons It is the Industry Association Forsikring & Pension that defines insurance levels for different types of policyholders. After this, the insurance consultants set the final requirements for the insurance in cooperation between the policyholder and their alarm installer. At Georg Jensen, the solution has, among other things, been shop windows made of armored glass and fog cannons, which are installed hidden in walls or ceilings, from which the fog will be able to fill the beautiful shop in a matter of seconds. The advantage of fog protection is that the fog hides the valuables in seconds so that the thief cannot find them. In addition, the fog works until the police or guards arrive. And then the fog is good for scaring the thieves away, because it is quite impossible to find your way around a building if you cannot use your sight. After closing time, some high-risk businesses choose to put, for example, jewelery and watches from the window display in safes. It can therefore reduce the demands from the insurance company to the entire business, because the risk of burglary is thus lower. Georg Jensen was extremely satisfied with the solution. Secure your high-end store with protect™ fog cannonsEnsure the safety of your valuable merchandise with PROTECT™ fog cannons, the trusted solution for high-end stores like Georg Jensen. Contact us today to protect your business with discreet and effective security solutions!